Methodology
The quality of our contact with each and every voter is critical. That is why our professional staff is trained and skilled in the nuances of political campaigning and persuasive interactive communications. Our programs work because our approach is unique. We cut through the information clutter. We do not just talk at people; we engage them. By informing the voters, assessing their positions on your issues, persuading them, and finally motivating them to vote, we win.
A central tenet of our methodology is that repeated, persuasive contact is key. Our true give-and-take communications approach sets up a flow of information that often makes the difference between victory and defeat.
TCG employs a four phased voter contact strategy that includes Sensitization, Identification, Persuasion, and Get-Out-The-Vote.